Marketing Training Courses
We specialise in offering tailored training courses for sales and marketing teams within the hospitality sector. With over 30 years of experience within the industry from academic venues to five-star resorts, day spas to residential conference venues, we have a wealth of experience to share with our delegates to ensure they head back to the office with key tools to implement into their roles.

Training Courses
Bespoke Sales and Marketing to take your Business to SUCCESS
Invest in the preparation of your Sales and Marketing Plans to reap the financial reward of a fully integrated approach to your business.
This is a two-day course which is fully interactive for delegates to work on their sales and marketing plans, with one to one time with the trainer to discuss business challenges.
This course explains how your sales strategies, marketing plans, PR activities and digital marketing communications all strengthen your venue in the marketplace and positions you ahead of your competition.
Excellence in Marketing Promotions
This full-day course will discuss the importance of fully integrating your marketing promotions with your sales strategies, marketing plans, PR activity and social media with the opportunity to discuss your past successes and work on your future promotions.
Marketing Promotions are a key element to the success of your commercial business. Understanding, not just the ‘run of the mill’ marketing promotions you will see how you can maximise the success of your promotions without overspending the marketing budget!
This course will explain the various ways you can engage with your audiences for promotion; digital, social media as well as how to integrate with web content and the more traditional mailings.
Creating Marketing Budgets that deliver for Sales
Understand the fundamentals of creating a Marketing Budget that supports the delivery of great sales results!
This full-day course invites delegates to work strategically with their Marketing Budgets to best influence the sales revenue. It will look at the importance of ROI and integrate the marketing activity to be seamless to the sales functions.
An effective Marketing Budget is one that fully supports the sales efforts to deliver the sales revenue to your venue. In challenging times, we will discuss how best to maximise partnerships and opportunities to ensure you see valuable, trackable ROI.
Social Media
Are all your social media channels delivering your key messages?
This full-day course looks at the key social media platforms and discusses what and why some channels are more suited to your messages than others.
Industry Awards
Strengthen your brand and your presence by winning industry awards
This full-day course explores how you can utilise industry awards to leverage your venue into the limelight separating you from your competitors. Awards are not just won…they are earned by venues who invest the time and skill in positioning their venue in front of judges clearly matching the criteria for the award entry. Learn the top tips for creating powerful award entries.
Managing your PR inhouse
How to get the best results from your activities
This full-day course explores how you can achieve qualitative PR through an integrated approach with your sales and marketing plan. We look at identifying key messages and channels to share your news with your target audiences.
Sales Related Training Courses
Sales Budgets
Understand how to create a robust sales budget and deliver results to your business
Don’t undersell….Don’t overpromise!
This course looks at the tips and principles to convert business
How to win profitable business
This course looks at understanding the process from Enquiry to Conversion
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